Forum Health, a major provider of functional and integrative medicine throughout the U.S., has named John DeLuna as its new Chief Marketing Officer. With more than 15 years of experience in healthcare marketing, DeLuna is recognized for his skills in growing businesses, creating strong marketing teams, and increasing patient numbers for quickly expanding healthcare companies.
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This change in leadership happens as Forum Health speeds up its expansion across the country. With over 30 clinics and strong virtual care services, the company keeps moving forward with personalized, root-cause-focused medicine. Patients choose Forum Health for innovative diagnostics, integrative treatments, and care plans based on data that lead to long-term health improvements.
Before joining Forum Health, DeLuna was the Vice President of Marketing at AEG Vision, a quickly growing optical healthcare network. He was key in taking AEG Vision from 100 to over 470 locations and helped make it one of the top 10 optical retailers in the U.S.
Phil Hagerman, CEO of Forum Health, said, “John is a transformative healthcare marketer with a great ability to connect brand strategy with business growth. He has consistently delivered scalable, data-driven marketing programs while building high-performing teams and aligning closely with business goals. We’re thrilled to have him help guide Forum Health’s continued expansion.”
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Forum Health is unique in the functional medicine field by connecting a nationwide network of providers under one mission: changing healthcare from reactive to proactive and from treating symptoms to healing the whole person. Its ecosystem includes Whole Health Labs Direct, InWell Biosciences, Power 2 Practice, and Pharmacy Direct, making it one of the few fully integrated organizations in this space.
DeLuna added, “Forum Health is leading a healthcare revolution—putting patients at the center of care while delivering personalized, data-informed outcomes. I’m excited to support this mission and deepen engagement with patients who are looking for answers and transformation beyond traditional medicine.”
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