Agency names Brendan Gallagher, Beth Bour, and Divya Dileep to executive leadership roles in strategic move to support its growth and innovation goals.
Saatchi & Saatchi Wellness, the award-winning creative powerhouse and a Publicis Health company, is setting forth on a new path to the future. Harnessing the power of Publicis Health’s unmatched data and technology platform, SSW connects the world’s largest identity graph to build connected experiences for patients and healthcare providers. This fusion of science, technology, and creativity will accelerate transformation for its clients.
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To lead the actualization of this vision, Publicis Health announced three key leadership appointments at SSW, further strengthening its commitment to real-world data-driven healthcare innovation, creative excellence, and best-in-class client experience.
Brendan Gallagher was appointed as President; Beth Bour as Chief Client Officer, a new role for the agency; and Divya Dileep as Chief Creative Officer, all roles effective immediately.
“SSW is a distinguished brand within Publicis Health’s global agency portfolio, working with some of the world’s most important and influential pharmaceutical and wellness clients. The future of healthcare marketing requires a commitment to innovation and connection, and SSW now has everything in place to deliver that for our clients,” said Matt McNally, Global CEO of Publicis Health. “Brendan, Beth, and Divya represent a mix of talent perfectly positioned to deliver what’s next for healthcare marketing. Brendan has been instrumental in shaping our connected health and innovation strategy, and alongside Beth’s acumen for leading client teams and Divya’s vision for the future of creativity, their leadership will be pivotal as we continue to evolve and expand SSW’s impact in the industry.”
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“The disruption we’ll see in healthcare marketing over the next three years cannot be understated, but we actually see that as opportunity for us to help our clients lead,” said Gallagher. “Our unique ability to constantly bring fresh innovative ideas rooted in data but delivered with empathy sets us apart. I’m excited to continue pushing the boundaries of what’s possible to create a new type of health and wellness agency, and I’m thrilled to do it with Beth and Divya.”
Gallagher previously served as Chief Connected Health Officer at Publicis Health for six years and as EVP, Connected Health Innovation at Digitas Health for 10 years. Gallagher established his career at the forefront of Publicis Health’s efforts to redefine how brands connect with consumers in the health and wellness space and brings to his new role an extensive background in product and service design, content, technology, and partnerships and alliances capabilities.
Bour joins SSW from her prior role as Chief Client Officer for one of the largest pharmaceutical clients within Publicis Groupe, where she managed a client roster of more than 50 Global and US brands within 10 therapeutic areas. Beth brings strategic vision, deep industry knowledge, and a passion for building enduring partnerships that elevate brand performance and patient outcomes.
Dileep comes to SSW from Jacques, where she brought her 15-plus years of experience and uniquely global viewpoint to the Havas Health Network’s robust roster of clients, ensuring her brands always show up with empathy and inclusivity.
SSW has long been recognized for its ability to blend creativity, data, and technology to drive business success. With Gallagher at the helm and Bour and Dileep onboard, the company is poised to further accelerate its vision for the future.
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Source – PR Newswire
