OnPoint Surgical, Inc., a pioneer in augmented reality and artificial intelligence guidance for spinal procedures, has named Jeremy Laynor as its new Chief Commercial Officer. Laynor brings more than twenty years of executive experience in the medical device, software, and health technology industries, having led commercial teams in both large corporations and high-growth startups with a strong record in revenue growth, product launches, and global market expansion. Previously, he served as Senior Vice President of Global Sales at Providence Medical Technology, where he significantly increased revenue and oversaw a high-performing sales team and international distribution channels. Laynor also held leadership positions at Paradigm Spine, Medtronic, and Cardinal Health, developing sales strategies in orthopedic and spine markets, building surgeon education programs, and introducing innovative approaches for ambulatory surgery centers. Early in his career, he worked in sports and corporate sponsorship sales, which provided him with a unique perspective on customer engagement and brand development.

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Philipp Lang, M.D., Chief Executive Officer of OnPoint Surgical, stated that Laynor’s extensive experience in spine and orthopedic markets and his ability to scale global sales organizations will be pivotal in expanding the adoption of OnPoint’s AR-AI surgical guidance systems. He added that Laynor’s leadership will be essential as the company explores new surgical applications and broadens its commercial reach.

Jeremy Laynor expressed excitement about joining the company, highlighting that OnPoint’s technology represents a major advancement in surgical accuracy, safety, and efficiency. He emphasized his commitment to accelerating commercialization of the platform and delivering its benefits to surgeons and patients worldwide. Laynor noted that the company’s strong intellectual property and growing clinical applications position OnPoint to lead the future of surgical navigation.

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This appointment comes as OnPoint Surgical continues to expand its presence in the spine surgery market, leveraging cutting-edge AR and AI technology to improve procedural outcomes and streamline surgical workflows. Laynor’s expertise is expected to drive global growth and enhance the company’s position as an innovator in surgical guidance.

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