Rula’s network of 15,000+ licensed therapists and prescribers now available to Curative members with $0 copay and $0 deductible
Curative Insurance Company, an innovative healthcare services provider, and Rula Health, a leading behavioral health platform, announced a partnership to integrate Rula’s mental healthcare services into Curative’s insurance plans. Eligible members aged 5+ can now access individual, couples, and family therapy sessions, as well as psychiatry services for aged 13+, through Rula’s nationwide network of 15,000+ providers. This benefit—available at $0 copay and $0 deductible*—aligns with Curative’s preventive care model and expands access to high-quality, in-network mental healthcare.
“Mental health is foundational to whole-person care,” said Fred Turner, CEO and Co-founder of Curative. “By partnering with Rula, we’re empowering our members to address behavioral health needs early through personalized, evidence-based interventions.”
“Mental health is foundational to whole-person care,” said Fred Turner, CEO and Co-founder of Curative. “By partnering with Rula, we’re empowering our members to address behavioral health needs early through personalized, evidence-based interventions, all for $0. This collaboration reflects our commitment to dismantling barriers to care, whether physical or psychological.”
Health Technology Insights: Avista Healthcare Partners Sells Solmetex to AGIC Capital
This partnership will provide Curative members with precision provider matching through Rula’s algorithm which matches members based on ~500,000 preference permutations. The algorithm recommends providers based on such variables as clinical needs, gender, language, and cultural background – achieving a 97% exact match rate. Rula prioritizes speed to accessing care, with appointments as soon as the next day.
In addition to accelerating access to high quality behavioral health care, the Curative partnership introduces Rula’s first national plan to offer no cost sharing to its members. With a focus on accessible and transparent pricing – Rula’s platform offers no subscription fees, and promises zero hidden charges to patients and providers.
“Rula’s mission—to make mental healthcare work for everyone—resonates deeply with Curative’s focus on proactive, equitable care,” said Gabe Diop, Co-Founder of Rula. “By embedding our services into Curative’s plans, we’re reducing fragmentation between physical and behavioral health while ensuring providers can focus solely on clinical excellence. The rest of the market should start treating mental health as preventative just like primary care.”
Health Technology Insights: HCSC Acquires Cigna’s Medicare and CareAllies Businesses
High cost is a common barrier to care. In a recent survey of insured adults, more than 4 in 10 who needed mental health treatment skipped care due to cost. In addition, many health plan networks lack sufficient availability, causing delays and forcing members to go out-of-network. Only 44% of employers say their health plan has enough in-network behavioral health providers to give timely access, but really it’s the lack of an efficient way to find and schedule the providers.
Curative’s health plan—available to employers in Texas, Florida, and Georgia with 50+ employees—covers 1M+ providers nationally. Members can continue to qualify for $0 copays and $0 deductibles by completing their Baseline Visit within 120 days of plan effective date.
Health Technology Insights: Healthcare Workforce Logistics Launches Advisory Councils for Innovation
To participate in our interviews, please write to our HealthTech Media Room at sudipto@intentamplify.com
Source – businesswire
