Color Health and Google Cloud have announced a new partnership to make breast cancer screening more accessible, as part of a social impact initiative in honor of Breast Cancer Awareness Month. The two organizations will combine Color’s oncologist-led Virtual Cancer Clinic with AI built on Google Cloud to launch “Color Assistant,” a tool that determines eligibility for mammograms, schedules screenings, and helps manage follow-up care. The program is open to women aged forty and above, as well as those at high risk for breast cancer. By offering a seamless, reliable experience, Color and Google Cloud expect to help tens of thousands more women complete screenings and improve early detection outcomes.
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The initiative will run until December 31, 2025, and is supported by Google.org, reflecting both organizations’ commitment to expanding access to critical healthcare services. Othman Laraki, CEO and Co-Founder of Color Health, said that even though we understand how to prevent late-stage breast cancer, making screenings easier is key. He added that when the logistical hurdles are removed—such as figuring out eligibility, managing risk, placing the necessary orders, and scheduling at convenient times—mammogram compliance rises significantly. He described the partnership with Google as an innovative effort to rethink access to essential clinical services using AI, while easing burdens on clinicians.
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Thomas Kurian, CEO of Google Cloud, emphasized that in healthcare, timely decisions truly count. He said this collaboration demonstrates how AI and cloud services can be used to create real-world impact, streamlining cancer screening and helping women take charge of their health, ultimately improving outcomes.
Breast cancer is among the most treatable forms when detected early, yet many eligible women still fall behind on mammograms. Studies show that early stage localized breast cancer has a survival rate above 99 percent. Despite this, 20 to 30 percent of eligible women in the U.S. are not current on screenings. Cancer rates among women under fifty have increased nearly 20 percent since the early 2000s, and those diagnosed under forty have nearly a 40 percent higher likelihood of fatal outcomes compared to older patients.
The Color Assistant is an AI agent built to facilitate breast cancer risk assessment and screening coordination. It gathers information about a user’s eligibility, answers questions, and forwards the case for clinical review by Color’s affiliated medical group. Once a person is confirmed eligible, Color’s care team arranges the mammogram or other needed imaging like ultrasound or MRI. The clinical team handles result delivery and coordinates any further investigations in collaboration with the patient’s care providers.
Built on Google Cloud’s generative AI and deployed via Vertex AI, the system uses Gemini models and a specialized agent framework to drive a guided, secure experience from start to finish.
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