rater8, a well-known company in healthcare reputation management, has launched its newest innovation, the Rater8 Visibility Engine, or raVE. This platform is made to help healthcare providers manage their online presence effectively as artificial intelligence starts to change how patients find medical services. More than half of patients say they trust AI-generated search results as much or even more than traditional search listings. This change creates a new challenge for healthcare providers, who need to make sure their practices show up in these AI-based summaries and are presented accurately.
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Evan Steele, the founder and CEO of rater8, explained that in the past, patients would look through many search results, but now AI provides direct answers to questions like who the best orthopedic surgeon nearby is. He stressed that if a healthcare provider’s online reviews are not structured in a way that AI can understand, the practice might become invisible to potential patients. According to Steele, raVE is the solution designed to tackle this problem.
What makes raVE special is that it’s the only reputation management system for healthcare tailored to improve visibility across generative AI engines, traditional search engines, and patient directories. Early users have seen how raVE helps highlight real patient feedback on platforms from standard digital search channels to newer AI tools like Google AI Overviews, ChatGPT, and Perplexity.
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Traci Winslow, Director of Marketing at Atlantic Orthopaedic Specialists, shared her experience with raVE. She noted how their client success manager showed that their doctors now appear in Google AI Mode. She described how the AI gathered information from social media and rater8 testimonials to create a detailed profile of the doctors’ expertise and how friendly they are with patients. Winslow said this gave her confidence that potential patients are getting an accurate and complete view of their physicians and practice.
Similarly, Stephanie Severance, Manager of Business Development at Ellis & Badenhausen Orthopaedics, highlighted how raVE helps their practice stay up-to-date with changes in how patients search using AI. She said the platform helps their practice and individual providers be shown accurately through trusted reviews that show the quality of care and build trust with potential patients. The raVE platform combines all of rater8’s trusted healthcare reputation management tools with new features that work with AI. These include verified review listings to increase visibility in AI and search engine summaries, embeddable testimonial widgets that show five-star reviews in real-time on websites, management of listings across over 40 directories to ensure accurate and trustworthy information, AI-assisted tools for responding to reviews that follow HIPAA rules, and employer reputation tools that boost visibility on job sites like Glassdoor and Indeed to help attract top talent. raVE is now available nationwide and offers healthcare organizations a complete way to control their online reputation while adapting to the fast-changing environment of AI in patient searches.
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