Trace Medical, a national provider of advanced respiratory rental solutions and biomedical services, announced a strategic equity investment in LiViliti Health Products Inc., a Sarasota, Florida based company known for developing CPAP and respiratory care accessories. The investment reflects a shared commitment to improving patient care through innovation, scale, and stronger care management solutions across healthcare settings.
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Greg Apostolou, Chief Executive Officer of Trace Medical, said the partnership brings together two highly complementary organizations. He explained that LiViliti’s specialized cleaning and respiratory product portfolio pairs well with Trace Medical’s national infrastructure and market reach. Apostolou noted that LiViliti’s team has built a strong business with a well-developed product lineup and added that Trace Medical is pleased to support the company as it continues to grow.
Brian Sharpe, Chief Executive Officer of LiViliti Health Products, shared that working alongside Trace Medical will allow LiViliti to accelerate product innovation and reach more healthcare systems nationwide. He stated that the collaboration supports the delivery of more connected and meaningful solutions that help clinicians do their jobs effectively, protect patients, and improve outcomes across a wide range of care environments.
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Elliot Campbell, Chief Commercial Officer of Trace Medical, emphasized the opportunity to introduce LiViliti’s products to Trace Medical’s existing customer network. He said the commercial team is eager to work closely with LiViliti to broaden adoption and grow market presence throughout the provider ecosystem they collectively serve.
Jim Gilkison, Vice President of LiViliti, added that access to Trace Medical’s established national footprint will significantly support LiViliti’s next phase of commercial expansion. He expressed confidence that the partnership will help bring the company’s products to a wider audience more efficiently.
Looking ahead, the two organizations plan to launch a coordinated go to market initiative in early 2026. This effort will align sales strategies, messaging, and outreach across shared customer segments. By working together, Trace Medical and LiViliti aim to strengthen their market position and deliver greater value to healthcare providers through a unified and collaborative approach.
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Source- businesswire





