Aesthetix CRM, a top platform for managing customer relationships in plastic surgery and medical spa practices, has joined forces with CorralData, an AI-powered analytics company that follows HIPAA regulations, to provide a single, unified solution for aesthetics businesses. This partnership helps medical spas and aesthetic centers access detailed data and automated marketing tools, which can improve their operations and help them grow.
The collaboration connects Aesthetix CRM’s customer data with CorralData’s powerful analytics tools, allowing practices to create one-stop dashboards that combine patient and lead information with electronic medical records from systems like Zenoti and ModMed. Eric Dunn, CEO of Aesthetix CRM, said this integration is important because it allows practices that rely on data to turn complex information into clear insights that help with better decision-making and business results.
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This combined platform offers several benefits for aesthetics groups, including strong analytics that meet strict HIPAA standards for secure data handling across different locations. Practices get a full dashboard that removes data silos by bringing together CRM and EMR details in one spot. It also uses AI to find patients at risk of leaving and automatically start personalized efforts to keep them engaged.
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Multi-location aesthetics groups and companies backed by private equity often face challenges dealing with data spread across various platforms and offices. This partnership solves these problems by bringing all data into one central dashboard that can grow with the practice. Moreover, the solution improves marketing through better attribution models, increases operational efficiency with real-time performance tracking, and makes reporting easier across all locations.
Alex Lirtsman, CEO of CorralData, mentioned that their clients have always wanted more detailed and useful insights into patient and marketing data. He said this integration removes the hassle of using multiple tools by providing powerful analytics and automated intelligence in one place. Early users have seen big improvements in key areas like patient value over time, retention, and marketing returns. CorralData’s conversational AI lets practices directly interact with their data to quickly find answers to important questions, such as which marketing efforts bring the most valuable patients, what trends exist among repeat customers, how to best schedule staff across clinics, and which patients are most likely to leave along with the best strategies to keep them interested. This collaboration sets a new standard for medical spa analytics by merging technology and healthcare knowledge to drive real business growth.
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