AI-powered, on-demand access to clinical content enhances HCP interactions and drives measurable commercial impact for pharmaceutical companies.
ACTO, the only AI-powered Intelligent Field Excellence (IFE) platform purpose-built for the life sciences industry, and ScienceMedia, the pioneer in scientifically validated clinical training, announced a strategic partnership to empower Life Sciences field teams.
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ACTO’s AI-powered, voice-enabled Intelligent Field Excellence (IFE) platform gives field teams easy access to MRL-approved content and messaging, enabling them to control the brand narrative and measure the impact of their interactions. ScienceMedia, as a leader in scientifically validated clinical training, offers 400+ continuously updated disease-state and therapeutic area training courses through its SMi Source library aimed at enhancing clinical competency for clinical, medical affairs, and commercial teams throughout Life Sciences.
Through this new partnership, ScienceMedia’s SMi Source training courses will be integrated into ACTO’s marketplace, providing life sciences field teams with seamless access to comprehensive foundational and continuous education alongside ACTO’s industry-trusted engagement tools. This integrated approach assists field professionals in delivering impactful, compliant interactions that drive better outcomes for healthcare providers and patients.
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“We’re excited to partner with ScienceMedia to make their exceptional training programs available to our customers,” said Parth Khanna, CEO of ACTO. “By integrating ACTO’s AI-driven engagement platform with the rich, evidence-based medical training of SMi Source, we’re equipping field teams with instant access to the insights, tools, and support they need to become true ‘Masters of the Message.’ This empowers them to consistently show up with confidence and competence in every HCP interaction.”
“ACTO’s innovative approach to engagement aligns perfectly with our mission to enhance clinical competency across the life sciences industry,” said ScienceMedia’s CEO Malachi Bierstein. “This partnership allows us to seamlessly integrate our SMi Source training into ACTO’s platform to help enable even more impactful, compliant interactions in the field.”
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Source – PR Newswire
